The fishing industry is plagued with "deals".. :

...False advertising, fake merchandise, are all common threads in a billion dollar/yr. industry in North America. Scammers are everywhere....Knockoffs, of very expensive gear from freshwater/saltwater are showing up in fishing magazines all the time. It is very easy to make a fake rod,reel or lures......especially offshore.
See the product in person and do not buy with cash, PERIOD!.....DO NOT send cash in the mail......EVER ! (OK, I did sent cash once to Marsman for a battery)........If you must have this product, then follow Prof's advice....but you are still at the mercy of the seller....You might have the record of the sale, but you will never see your money again, and small claims courts are stacked to the roof with such cases.....There is a term used for ALL sales transactions..........BUYER BEWARE !.......Ortho 8)